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Marketing School | Digital Marketing | Online Marketing

Neil Patel (CrazyEgg & Kissmetrics) and Eric Siu (Growth Everywhere & Single Grain) bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you've just started a website or you manage millions of pageviews, Neil & Eric will help you take it to the next level.
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Oct 30, 2016

In Episode #91, Neil and Eric enumerate the ways you can keep your digital marketing team motivated. Listen to understand how they cultivate motivation and use it to empower the members to keep a team intact.

Time Stamped Show Notes:

  • 00:26 – Today’s topic: How to Keep Your Digital Marketing Team Motivated
  • 00:39 – Slack and GeekBot allow you to know what’s going on in your team
    • 01:13 – Be communicative to your team
  • 01:37 – Share knowledge
  • 02:31 – Have certifications where people can learn more
  • 03:07 – Do team activities
  • 04:49 – Do profit sharing apart from base salary
    • 05:21 – Give percentage of up-sell revenues
  • 05:44 – Give each individual a budget
  • 07:31 – Do recaps on where your team currently is
    • 07:51 – Eric’s team member shared Adespresso
  • 08:33 – Use 15Five for keeping polls on your people
  • 09:14– That’s it for today’s episode! 

3 Key Points:

  1. Communication is important in all teams.
  2. Build your team – do activities together.
  3. Empower your members individually so they can each contribute to the team.

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