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Marketing School - Digital Marketing and Online Marketing Tips


Dec 6, 2018

In episode #858, we discuss why dwell time matters for SEO. Tune in to hear how you can increase your dwell time.

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TIME-STAMPED SHOW NOTES:

  • [00:27] Today’s Topic: Why Dwell Time Matters for SEO (and How to Increase It)
  • [00:36] Dwell time is how long people spend on your page.
  • [00:46] Google factors this in when ranking your site.
  • [01:05] The longer a visitor stays on your site, the more engaged they are.
  • [01:57] Look at your pages with the most search traffic and figure out the highest ranking keywords.
  • [02:30] If you make sure that your webpage answers the questions people are searching for, it will increase your dwell time.
  • [02:41] A friend of ours has an app called “YouTube Subscribe Bar”.
  • [03:00] When you write a post, find a relevant video on YouTube, plug the embed code into the app, and it will not only embed the video, but allow you to post a link to subscribe to your channel instead of the video creator’s channel.
  • [03:50] If you’re not sure what people want, make a survey asking them.
  • [04:04] That’s it for today!
  • [04:20] Go here to see how many downloads the show is getting. Also rate and review to help us meet our goal of 1 Million downloads per month. Hopefully, we’ll see you at the live event in L.A.!

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