Preview Mode Links will not work in preview mode

Marketing School - Digital Marketing and Online Marketing Tips


Feb 4, 2020

In episode #1283, we talk about what Neil learned buying a blog for 500k! A while ago, Neil bought his Kissmetrics blog back from the investors as a marketing move for his own website. Listen in to hear about the process, the reasons for the acquisition and the lessons he learned.

TIME-STAMPED SHOW NOTES:

  • [00:25] Today’s topic: What Neil Learned Buying a Blog for 500k.
  • [00:40] The blog that Neil bought and why.
  • [01:07] Neil's thoughts around buying the blog back from investors after it tanked.
  • [02:46] The response that the investors had to Neil's offer.
  • [03:07] The marketing learnings from the acquisition about merging, cleaning and drop-off.
  • [03:58] Neil's integration period and the process of migration.
  • [04:49] What the company and investors did after the acquisition.
  • [05:12] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information.

Links Mentioned in Today’s Episode:

Leave Some Feedback:

 

  • What should we talk about next? Please let us know in the comments below
  • Did you enjoy this episode? If so, please leave a short review.

 

Connect with Us: