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Marketing School - Digital Marketing and Online Marketing Tips


Mar 28, 2018

In episode #605, Eric and Neil discuss whether you should focus on quantity or quality when it comes to link building. Tune in to hear what you might be doing wrong.

TIME-STAMPED SHOW NOTES:

  • [00:27] Today’s Topic: Quantity vs Quality: What's Better For Link Building?
  • [00:43] Neil finds that neither proves more useful than the other. Slow and steady wins the race.
  • [01:02] This means whether you post ten links per month or three with high quality content, consistency is the only thing that matters.
  • [01:52] You never consider link-building when you’re starting your business, but it matters.
  • [02:20] When starting out, focus on letting people know who you are and what your brand is.
  • [02:45] Eric builds the majority of his links on Singlegrain.
  • [02:56] He and his company focus on quantity and find that quality isn’t always a factor.
  • [03:15] Now, Singlegrain pulls in 100,000 visitors per month.
  • [03:25] Don’t post junk, but quality rarely matters.
  • [03:45] Don’t always link back to your homepage, rather provide relevant information.
  • [04:25] Though it’s not the sexiest answer, time is always your friend and visitors will grow in time if you remain consistent.
  • [04:28] That’s all for today!
  • [04:31] Go to Singlegrain.com/Giveway for a special marketing tool giveaway!

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