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Marketing School | Digital Marketing | Online Marketing

Sep 30, 2016

In Episode #61 Neil and Eric talk about the differences between hiring in-house, hiring consultants and hiring agencies. Listen as they highlight the pros and cons, share what works for their own businesses, and the stunning advantages of outsourcing.

Time Stamped Show Notes: 

  • 00:29 – Today’s Topic: The Pros and...


Sep 29, 2016

In Episode #60 Neil and Eric discuss the relationship between digital marketing agencies and their customers—specifically how agencies treat their customers, and what agencies are getting wrong.

Time Stamped Show Notes: 

  • 00:28 – Today’s topic: What Do Most Digital Marketing Agencies Get Wrong?
  • 00:36 – Neil had...


Sep 28, 2016

In Episode #59 Neil and Eric discuss the most important things you need to do before publishing a blog post. Listen as they illustrate the seven things you can do to increase your online presence, click-through rate, and drive online traffic to your blog post. 

Time Stamped Show Notes: 

  • 00:28 – Today’s topic: Seven...


Sep 27, 2016

In Episode #58 Neil and Eric highlight how they create a marketing budget. Listen as they illustrate the differences between short-term and long-term budgeting, the value of content for link building, and the one place you should spend at least $10K per month if you can.

Time Stamped Show Notes: 

  • 00:25 – Today’s...


Sep 26, 2016

In Episode #57 Neil and Eric talk brands, specifically, how many you should have if you want to be successful in your efforts. Listen as they explain why brand diversification is not only unnecessary in most cases, but how it can actually damage your business.

Time Stamped Show Notes:

  • 00:25 – Today’s topic: How to...