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Marketing School | Digital Marketing | Online Marketing

Dec 29, 2017

In Episode #516, Eric and Neil discuss ROI and how it takes time to see the results of your hard work. Tune in to hear why patience is a virtue when working with content marketing.

Time-Stamped Show Notes:

  • [00:27] Today’s Topic: What the ROI Is of Content Marketing
  • [00:51] With any kind of content marketing, it takes...


Dec 28, 2017

In Episode #515, Eric and Neil discuss how although marketing is fundamentally quite gray (“We’ll help get you some impressions.”), nowadays you are able to hold marketers accountable. Tune in to learn how to make things less ambiguous by assigning your team specific, bit-sized tasks and goals.

Time-Stamped Show...


Dec 27, 2017

In Episode #514, Eric and Neil discuss marketing funnels to convert visitors into customers. Contrary to what you may believe, you don’t need to have a complex funnel, so when you’re just starting off, keep it simple. Tune in to hear specific examples of simple funnels.

Time-Stamped Show Notes:

  • [00:28] - Today's...


Dec 26, 2017

In Episode #513, Eric and Neil discuss how important it is to find places where you can buy back your time so you can focus on what’s important to your business and making money. They also share some apps that will prove helpful in showing you how to become more efficient with your time.

Time-Stamped Show...


Dec 25, 2017

In Episode #512, Eric and Neil talk about how marketing is where all the attention is and today that attention is split in many different ways. Tune in to learn how marketing has evolved from just content marketing to much more, the need to be omnipresent, and how audiences differ not just on channels but also...