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Marketing School - Digital Marketing and Online Marketing Tips


Sep 25, 2018

In episode #786, Eric and Neil talk about their biggest SEO mistakes. Tune in to learn from their missteps.

TIME-STAMPED SHOW NOTES:

  • [00:27] Today’s Topic: Our Biggest SEO Mistake
  • [00:40] Neil’s biggest mistake was always being short-sighted.
  • [00:50] He has been doing this for 17 years and he wishes he had looked more towards the future.
  • [01:15] He would constantly revamp his site, buy links, try to manipulate Google rankings, but none of that led to long-term success.
  • [01:50] He burned through so much money using quick hacks like adding Wordpress links to the footer on his site.
  • [02:10] He wishes he spent his money on long-term projects.
  • [02:30] Eric learned a lot of white hat stuff doing an internship, but someone turned him onto black hat sites and ideas.
  • [03:05] Unfortunately, the black hat ideas are greedy and short-sighted.
  • [04:10] Their biggest mistake was not a tactic, but just being short-sighted and greedy.
  • [04:35] Pick your opportunities wisely.
  • [05:21] That’s all for today!
  • [05:28] Go here to see how many downloads the show is getting. Also rate and review to help Eric and Neil meet their goal of 1 Million downloads per month. They will throw a live event once they reach their goal.

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