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Marketing School | Digital Marketing | Online Marketing

Neil Patel (CrazyEgg & Kissmetrics) and Eric Siu (Growth Everywhere & Single Grain) bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you've just started a website or you manage millions of pageviews, Neil & Eric will help you take it to the next level.
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Feb 2, 2017

In Episode #186, Eric and Neil discuss if Twitter is still worth using. Tune in to find out if Twitter is really dead and what alternatives you can use to effectively increase your traffic.

Time Stamped Show Notes:

  • 00:27 – Today’s topic: Is Twitter Still Worth Using?
  • 00:35 – Eric doesn’t use Twitter to engage with people
  • 00:46 – Eric searches Twitter to find out what people are looking for on this platform
  • 01:00 – Eric follows venture capitalists, founders, and SEOs
  • 01:11 – Twitbot’s integration is useful for Eric to read news later
  • 02:00 – “I wouldn’t use Twitter. It’s dead.”
  • 02:27 – Neil’s number of followers is much bigger than the traffic he’s getting
  • 02:47 – Neil’s Facebook traffic is 244K from his fan page
  • 03:10 – Neil’s Twitter traffic is just 2% of his followers while he gets 38% traffic from Facebook
  • 04:43 – Twitter is a waste of time to generate traffic
  • 04:51 – Twitter is still relevant for content ideas
  • 05:00 – You can now livestream for your Twitter app
  • 05:28 – “Facebook is crushing everyone now with Instagram and Facebook live”
  • 05:39 – That’s it for today’s episode!

3 Key Points:

  1. Twitter still has its benefits and one of them is their search feature.
  2. Twitter is NOT the most advantageous platform to generate traffic—Facebook is.
  3. Facebook is crushing everyone with Instagram and Facebook live.

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