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Marketing School - Digital Marketing and Online Marketing Tips


Sep 17, 2019

In episode #1143, we help you think about how to pick the ideal price! We cover customized pricing models, calculators, pricing according to value, adjusting prices over time, and more! Tune in to hear how you can boost your sales with the number one leveraging tool at your disposal.

TIME-STAMPED SHOW NOTES:

  • [00:25] Today’s topic: How to Pick the Ideal Price.
  • [00:55] A customized pricing model for high-end products and services.
  • [01:15] Using a pricing calculator to pitch your business at the right level.
  • [02:32] Starting from the foundation of value and how to have these conversations.
  • [03:24] Adjusting your price as your services or products grow and evolve.
  • [03:46] Existing services and products can diminish in value over time.
  • [04:15] Avoiding under-pricing your business and the appearance of trust.
  • [06:03] There you have it!
  • [06:09] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information.

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