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Marketing School


Jan 4, 2018

In episode #522, Eric and Neil outline ways that anyone can gain more Facebook fans without having to use paid ads. Tune in to hear their stellar advice on how to build a strong following.

Time-Stamped Show Notes:

  • [00:27] Today’s Topic: How to Get Your First 1,000 Facebook Fans Without Paid Ads
  • [00:36] Facebook is still important because they link back to other social media apps.
  • [00:58] Blast your email list or whatever social assets that you have.
  • [01:12] In your very first email, link to your Facebook page.
  • [01:24] Use an exit pop-up on your website. For this, Neil likes to use Hello Bar on his Quick Sprout site.
  • [01:33] Using this tactic, Neil gets about 1,000 fans per week
  • [02:00] Think about who you can partner with for things like joint webinars; this will expand your reach.
  • [02:40] You could get 50-100 more followers/subscribers doing collaborations.
  • [02:58] If you want a lot of fans, join Facebook groups that relate to your business and participate. This means that you have to get in on conversations or even start them.
  • [03:32] You can take shortcuts, but shortcuts won’t get you loyal fans.
  • [03:41] “Give before you ask.” -Neil Patel
  • [03:47] Neil and Eric give a ton of free advice in order to get return customers and to build an active and enthusiastic fan base.
  • [04:17] Eric thinks giveaways are helpful to building a fanbase. KingSumo or Vyper are great ways to facilitate this.
  • [04:59] Neil likes content gates: he blocks off certain content and makes it “premium” content that is only available to Facebook fans.
  • [05:28] That’s it for today!
  • [05:30] Go to singlegrain.com/giveaway if you want to get in on a special giveaway opportunity!

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