Dec 17, 2018
In episode #869, we discuss how
books can make you more money. Tune in to hear how a book can
increase your sales numbers.
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FREE Marketing School Live Event in Los Angeles, once Marketing
School reaches 1M downloads in a 30 day period. Take action: Rate,
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TIME-STAMPED SHOW NOTES:
- [00:27] Today’s Topic:
How Books Can Make You More
Money (Even if You Don't Read Them)
- [00:40] Frank Kern was able to
make money from books by giving one away.
- [00:52] Book funnels
- [01:10] Even though the buyers
only pay for shipping, your costs will still be low.
- [01:20] However, you won’t make
- [01:34] You recoup costs by
getting the buyers to buy from you again.
- [01:45] Keep upselling once you
- [02:00] Use the book to
liquidate your advertising costs.
- [02:35] Russell Brunson has a
great book funnel.
- [03:16] Test your back-end
offers before offering a book funnel.
- [03:55] Scribe is a company that helps people create and
- [04:26] The book funnel works
best when you’re running ads for it.
- [04:56] That’s it for
- [05:00] Go here to see how many downloads the show is getting.
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