Jun 24, 2020
In episode #1423, we talk about
how e-commerce is changing and what you can do to prepare. It’s not
only the big players like Amazon who are doing well, it is the
one-product e-commerce stores that are having a moment right now.
Tune in to hear how you can keep your customers happy even when you
run out of inventory!
TIME-STAMPED SHOW NOTES:
- [00:25] Today’s topic: E-Commerce is Changing: Here’s
How To Prepare.
- [00:51] If
you’re just starting, opt for Shopify—they’re doing great right
- [01:03] At the
moment, every day is Black Friday with Shopify!
- [01:14] What’s
doing well right now are one-product e-commerce
- [01:47] Google covid19.within.co to see how e-commerce is performing right
- [02:21] Ensure
that you have your inventory and a strong supply chain.
- [02:40] Don’t
be afraid of spending money on conversion rate
- [03:14] Google
Ads and Facebook Ads will go up and become more expensive over
- [03:29] Optimize your funnel by offering something else
on your thank-you page.
- [04:09] Avoid
running out of inventory and what to do if that
- [04:26] Think
about also offering subscriptions in your e-commerce
- [05:43] Look
at railroad traffic: how often goods are being transported across
- [05:53] That’s
it for today!
- [05:54] To
stay updated with events and learn more about our mastermind, go to
the Marketing School site for more information.
Links Mentioned in Today’s Episode:
Leave Some Feedback:
- What should we talk about next? Please let us know in the comments
- Did you enjoy this episode? If so, please leave a short
Connect with Us: