Marketing School - Digital Marketing and Online Marketing Tips

Feb 19, 2021

7 Small CRO Tweaks That Had BIG Impacts

In episode #1654, Neil and Eric talk about seven conversion rate optimization changes that have had big impacts on their business. You will hear about the benefits of having a countdown timer, why you should personalize the page, and how to add order bumps if you can. For all this, and a whole lot more, be sure to tune in today!

TIME-STAMPED SHOW NOTES:

• [00:25] Today’s topic: 7 Small CRO Tweaks That Had BIG Impacts.
• [00:30] Number 1: Insert a countdown timer somewhere on your page.
• [00:47] Number 2: Change the link from ‘upgrade’ to ‘7-day free trial.’
• [01:03] Number 3: Add personalization to the page.
• [01:40] Number 4: Look at what Legion Athletics does with price per serving.
• [02:13] Number 5: Include an extra pop-up on the page to see magic happen.
• [02:24] Number 6: Make your checkout two steps instead of one.
• [02:45] Number 7: Figure out ways to add order bumps. 
• [03:09] That’s it for today!
• [03:09] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785!

Links Mentioned in Today’s Episode:

Legion Athletics

Russell Brunson

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