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Marketing School - Digital Marketing and Online Marketing Tips


Feb 25, 2020

In episode #1304, we share the top e-commerce trends for 2020 that you also want to tap into. We tell you how to use up and down-sales in your funnel, allow users to buy through chat, employ push notifications, and much more! Tune in to hear how the landscape of paid ads in e-commerce is changing!

TIME-STAMPED SHOW NOTES:

  • [00:25] Today’s topic: Seven E-Commerce Trends for 2020. 
  • [00:31] Maximize your revenue by adding up-sales and down-sales throughout your funnel. 
  • [01:08] Get users to buy through chat by using applications like ManyChat or MobileMonkey. 
  • [01:36] How paid ads are changing in e-commerce, just look at Google and Olay’s partnership. 
  • [02:58] Leverage the data that you have to personalize the customer experience.
  • [03:31] Use push notifications to send people back to your e-commerce site.
  • [04:21] Create seamless experiences in-store and offline.
  • [05:04] Consider a re-marketing ad for those who don’t buy or abandon their carts.  
  • [05:44] That’s it for today!
  • [05:45] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information.

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